August 23, 2025

“Shikshapatri Jan Kalyan Abhiyan Gujarat Yatra” : An initiative to spread awareness on de-addiction, mobile addiction and online gaming issues

• Conducted under the leadership of Saurabh Rajyaguru

Ahmedabad: Under the leadership of Saurabh Rajyaguru, the “Shikshapatri Jan Kalyan Abhiyan Gujarat Yatra” has been launched, organized by the Maninagar Shree Swaminarayan Gadi Sansthan. As part of this campaign, an 8-minute street play has been specially created to deliver the message NASHA NE NAKARO JEEVAN NE SWEEKARO (Say No to Addiction, Say Yes to Life).

The yatra began on 4th August and has been traveling across various cities and villages of Gujarat. The team stages the play in public squares and in schools with the aim of raising awareness, especially among children and the youth. This initiative has been designed with public welfare at its core.

So far, the campaign has successfully conducted programs in more than 25 schools, drawing active participation from students, youth, parents, and community members. Over the next 3–6 months, the mission is to reach villages, towns, and talukas across Gujarat, ensuring that the message of de-addiction reaches every home and helps bring about positive change in society.

Saurabh Rajyaguru, who is himself a talented actor and singer, leads the campaign and shares,
“Today, many youngsters and even children are falling into the trap of addictions such as gambling, betting, online gaming, and excessive mobile use. Some also suffer due to bad company. These habits create major difficulties in life. Through our 8-minute play, we want to awake people. We have already taken this campaign to towns and villages including Bavla, Dholka, Viramgam, Sanand and many more, and the response has been overwhelmingly positive. We are also working on a documentary about this public welfare initiative. With this play, we are trying to touch people’s hearts so that they can become aware in time and give their lives a new direction.”

The Shikshapatri Jan Kalyan Abhiyan Gujarat Yatra is proving to be a significant step in creating awareness for the health, values, and overall well-being of people in both urban and rural Gujarat.

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